We are off-setting water footprint, only if it is done in the same watershed, because otherwise it can be seen as a Personal Relationships “get-out of jail free card” for companies who don’t want to put the effort into engaging in the real problems that they find themselves in (or might be contributing to) at the watershed level.
The main drivers of water footprint compensation projects are:
- Sustainability of aquifer at watershed level,
- Secure water for food production
The main outputs of WFC projects are the following:
- Resilience of the supply chain
- Procurement security of raw materials